What is end game like for normal people?

[Tenlaar]

That's...disappointing. I really do want to raid that stuff. Unfortunately it will be a cold day in hell before I take part in any mandatory attendance or socking. Which would happen years before I would give somebody in game my phone number so they can wake me up in the middle of the night for a raid.

I'm not worried about having the best gear possible. Hell, I made an iksar shaman. I just want to see (and kill) the content.