Compared to the monetization structure of DBG/live servers, handing them the keys to THJ would be like handing Jean Luc Picard the keys to a 1978 Ford Pinto when he's got the Enterprise D.
Whatever time Picard wastes driving that Pinto around is just not worth whatever attention he diverts from all the krono whales up there on that enterprise.
DBG knows that the type of classic EQ that draws someone to a place like P99 or perhaps even Quarm is simply incompatible with any sort of monetization structure that would be worthwhile for them to pursue. DBG knows it, and Blizzard knew it, which is why all the classic WoW servers, which were their answer to Nostalrius etc, had all sorts of monetization schemes in addition to the subscription as early as 4 months after launch. And WoW, as a franchise, is an entirely different beast with entirely different calculus vis-a-vis hype levels for the value of a subscription service model.
THJ stepped a bit too far over the line in appealing to and attracting the progression server krono whale type and was making non-negligible money off their IP. It's quite simple.
Also lol @ the Atlas Shrugged histrionics. Roy Batty? Please
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