As mentioned prior, NFTs intertwined with in-game usability are the next major MMO breakthrough in my mind. NFTs with utility (entertainment) will be quite the sight to see when it comes to fruition. We'll see if it can scale though, I don't think we're there yet.
As a thought experiment, I find it interesting that the way items are generated in classic Everquest play well in a future where NFTs are commonplace. Imagine game items like Manastones, Fungi Staves, etc trackable on a blockchain.
Personal feelings on this aside, I think this path is inevitable.
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