Reading through list of 146 fallacies I am surprised they didn't mention this one..
Meh whatever.. mystery solved...
Measurability: A corrupt argument from logos and ethos (that of science and mathematics), the modern Fallacy of Measurability proposes that if something cannot be measured, quantified and replicated it does not exist, or is "nothing but anecdotal, touchy-feely stuff" unworthy of serious consideration, i.e., mere gossip or subjective opinion. Often, achieving "Measurability" necessarily demands preselecting, "fiddling" or "massaging" the available data simply in order to make it statistically tractable, or in order to support a desired conclusion. Scholar Thomas Persing thus describes "The modernist fallacy of falsely and inappropriately applying norms, standardizations, and data point requirements to quantify productivity or success. This is similar to complex question, measurability, and oversimplification fallacies where the user attempts to categorize complicated / diverse topics into terms that when measured, suit their position. For example, the calculation of inflation in the United States doesn't include the changes in the price to gasoline, because the price of gasoline is too volatile, despite the fact gasoline is necessary for most people to live their lives in the United States." See also, "A Priori Argument," "Lying with Statistics," and the "Procrustean Fallacy."
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