Laws regulating privacy on the Internet are a complete hodge podge of courts trying to apply various out of date IP/privacy statutes to specific facts, and judges trying to fit a round peg in a square hole. It creates terrible precedent. So much so that the school I graduated from created attempted to form an "Internet law" course back in 2011. Yet they could not recruit any active practitioners to teach a total grey area.
This is not the area I practice in, but I suspect not much has changed since 2011 knowing how slow litigation, further, appellate litigation takes to actually create binding precedent takes.
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