I would agree with the statement that the vast majority follow the path of lease resistance.
As much fun as overcoming challenging content is, it's something you do once or twice, not grind for hours on end.
In a game where the objective is to gain experience, levels and gear it just not viable to expect people to deal with difficult content for a similar or lesser reward than they would get doing easier content.
Simply, the risk vs reward is not there.
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