PvP servers should innately have exp bonuses because:
1. PvP conflict naturally detracts from pve grinding (in the form of fighting people, time lost medding and running to corpse, getting corpse camped, etc)
2. PvP conflict has a tendency to result in exp loss, either intentional or not
3. PvP servers attract people more devoted to PvP and less to bluebie grinding (not here for the "journey")
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