All I hear is someone who didn't read the thread.

A whole lot of the complaints about ESO (not just here on this forum) have been about the subscription. I think people are getting too used to not having to pay. A lot of the complaints about the imperial edition have been about either not wanting to pay or not able to pay.

And let's face it, $64 is not out of the ballpark when it comes to videogame prices. The average game now is what, $50-$60? (I paid $60 for BF4) So for $64 I get the game, my favorite TES race, the ability to play any other race in any faction, a mount, some useless pets, 5 treasure maps, two rings that give me and a friend extra XP when adventuring together, 5 days early access and $15 for the first month of play.

Or I can be a cheapass and say "wah I don't want to pay, everything should be free, I don't even want to pay a subscription".